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Search Engine Marketing - Boost Digital Marketing

Search Engine Marketing

Competitor Keyword Research

What is SEM?

Search Engine Marketing is the process of gaining website traffic by purchasing ads on search engines, infact it solely refer to paid search. some of the most common terms also used to refer to SEM activities are Paid search ads, Paid search advertising and PPC (pay-per-click)* In PPC (pay-per-call) – some ads, particularly those served to mobile search users, may be charged by the number of clicks that resulted in a direct call from a smartphone.

If we talk about PPC for beginners then covering general paid search trends, one can find the most recent news about SEM and helpful tips to get started with PPC ads on the major search marketing platforms like Google Ads,

Microsoft Advertising and Yahoo Search Ads

Engage User, Improve PPC

Each platform offers its own getting started guides and helpful tutorials.

We know how to deal with Pay Per Click Advertising as our paid search is our section that is devoted to practical tips and tactics about paid search ads. In form of all PPC news and articles includes verified product features and
announcements from the major search advertising platforms covered by our editorial staff, plus expert analysis and real-world advice from our verified network. One more thing on which we work in detail is Search Ads Archives whichis further sub categorized like:

Engage User
Competitor Keyword Research

Competitor Keyword Research

We deal with the keyword research by bidding on right keywords by using
keywords tools and tips. As we make sure to use of negative keywords, Build a list of localized keywords, Look at the keywords according to competitors target, taking advantage of Google Suggest, Find common customer questions, Check out the “People also ask” section on Google for better performance and always try using an SEO toolbar.

Content Optimization needs our basic attention as we know the competition for attention has been taken to new greater heights. We know optimizing content to be far more competitive for Search has tremendously evolved over the years.

We believe to put efforts to Enhance SEO, PPC, Content Marketing, & Social Media with Competitive Research and link building kind of things.

If we talk about PPC for beginners then covering general paid search trends, one can find the most recent news about SEM and helpful tips to get started with PPC ads on the major search marketing platforms like Google Ads,

Microsoft Advertising and Yahoo Search Ads